We are a full e-Marketing agency that provides integral internet solutions focused on sales. We are not only a group of system engineers and designers, but marketing and business experts that work together to ensure the success of your company in internet.
We take pride in our ability to create and implement effective and remarkable communications.
Tell us what you want to achieve:
- Through an online interview, which you can complete in your own time, or via a personal one-on-one consultation with our emarketing specialist.
- By filling out the useful charts we provide you to detail your business/project. Download it here.
- By sending us examples and all the information regarding “the look and feel” you want for your project.
Our Services
Strategy
“If you fail to plan you are planning to fail”
At Katary, we work closely with clients to come up with the right strategic E-Marketing plan to help clients increase sales and achieve their goals and objectives. This is the critical research, discovery, and planning necessary to determine the right strategy and roadmap. Any effective marketing action starts with proper planning with a focus on developing the most effective strategy.
3 Key Benefits of a Strategic e-Marketing Plan
- Building visibility and brand awareness
- Gaining wider target audience
- Customer acquisition and retention
We’ll develop your strategy for internet together:
You’ll be provided with an e-Marketing plan
- E-Marketing Executive Summary
- Product and Situational Analysis (online market, competitors, trends)
- We analyze the market and potential of your product.
- We analyze your competitors performance and positioning.
- We analyze your performance and possibilities in internet.
- We provide you with Key Success Factors (KSF) in the industry you are performing in.
- SWOT Analysis
- We help you find your Strengths, Weaknesses, Opportunities and Threats
- Objectives
- Define your target audience (Segmentation and Targeting)
- We help you position your company and improve your current positioning.
- Strategy
- We design the strategy according to your strengths and possibilities
- We create the right message
- We choose the appropriate channels.
- Action Program
- We define a period to implement and to follow up different actions
- Controls
- We define the activities and periods to check the progress of every activity
Web Design & Development:
It’s incredible to find that most web development agencies (despite their best intentions) fail to understand the essential facts about websites, that above all – it is a marketing tool. For us at Katary, this is the most important aspect in the way we approach our business.
We start our process by analyzing with our customers the crucial goal or goals which their website needs to achieve. This could be the promotion or selling of products or services, the completion of a registration form to build a customer database or even just achieving an inquiry to get feedback from customers. Once we have defined these objectives, we implement the technology adapted to your goals. And that's what sets us apart. We build coherent response paths which lead your visitors intuitively toward the information, products or services you want to offer. We make your website remarkable and different from the rest of websites existing in the net.
SEO or Search Engine Marketing (SEM)
Search engines like Google are the principal source of traffic and sales. There are millions of searches being performed at any given moment, and being visible via search engines definitely helps your site to grow.
Search Engine Marketing involves using a combination of paid and "natural" search tactics and serves to bring visitors to your website. We create a strategy adapted to your goals and your budget. We make your information logical and relevant for search engines (Google, Bing and Yahoo) and we facilitate the access of customers to your information and products. We help you generate traffic effectively and make your brand visible on the internet.
Emailing
Emailing allows you to build relationships with your current and potential customers and is the most economic and effective way to communicate with them.
Email Marketing is the most valuable of all online marketing tactics. It takes advantage of the consumer's most important contact point with the Internet, their inbox. It is extremely cost effective, highly targeted and measurable. For us emailing is about customer relationship building. We help you to find, attract, and win new clients and nurture and retain those that your company already has.
Social Media
Today brands and consumers can communicate in open, honest and personal spaces (Facebook, Myspace and Twitter), which can strengthen your company's presence online and drive traffic to your website.
Every website or business that wants to expand and become profitable, needs a group of supporters who will be willing to make purchases or recommend the site to others. Social Media Marketing relies on all other e-Marketing tactics and must be done in synchronization and conjunction with the other activities. Katary helps you interact and spread your brand message to online communities, get direct feedback from your customers and improve your reputation.
Auditing
Are you satisfied with your website? Do you know if your website is meeting its objectives? Our web audit will help you to find out:
- Why aren't more people visiting your website?
- What causes them to leave and not buy?
- How can your site enhance customer relationships?
- Where are competitors generating value?
- Who can we turn to for unbiased answers?
Katary audit can provide you with the clear and neutral answers you need. More than a simple usability tests, Katary audit evaluates your complete online presence for opportunities to improve.
